Political & Economic Structure Business Etiquette & Negotiation Culture Current Challenges Demographics & Macro Data Applied Business Scenarios
100
Russia
This country operates under a federal semi-presidential republic with a GDP of approximately US$2.0 trillion.
100
Czechia
In this country, overselling and exaggeration during meetings are strongly discouraged; logic and factual arguments dominate negotiations.
100
Ukraine
Security risks, infrastructure damage, and energy vulnerabilities are major business obstacles in this country.
100
Ukraine
This country has a population of approximately 39 million and a GDP per capita near US$4,700.
100
Ukraine
You are entering a market where political sensitivity requires avoiding controversial topics and maintaining professional distance during first meetings.
200
Slovakia
This country has an open, export-driven economy highly dependent on the automotive industry.
200
Russia
In this business culture, senior executives typically make final decisions within a strong hierarchical structure.
200
Croatia
Brain drain and labor shortages persist despite relatively low unemployment in this nation.
200
Croatia
With a population of about 3.8 million and a services-driven economy, this country is considered a mid-sized European economy.
200
Russia
You are negotiating in a country where final approval may take time due to centralized decision-making.
300
Croatia
This nation adopted the Euro in 2023, strengthening its integration into the Eurozone.
300
Ukraine
This country values long-term cooperation and requires agreements to be detailed and formally documented.
300
Russia
Currency volatility and financial uncertainty are ongoing economic concerns in this country.
300
Slovakia
This country has a GDP per capita of approximately US$25,500 and uses the Euro since 2009.
300
Croatia
You are expanding operations in a country where mass tourism regulation and rising housing prices affect local markets.
400
Hungary
This country is currently negotiating access to EU recovery funds tied to governance reforms.
400
Poland
In this country, communication is direct but respectful, and punctuality is considered essential.
400
Poland
Population decline and one of the lowest birth rates in Europe affect long-term economic sustainability here.
400
Poland
This nation’s unemployment rate is around 2.8%, one of the lowest in the region.
400
Czechia
You plan to invest in a country experiencing uncertainty due to a populist political shift impacting EU policy direction.
500
Czechia
This country ranks between 43rd–47th largest economy globally by nominal GDP.
500
Slovakia (also acceptable: Russia)
Trust-building is considered crucial before concluding agreements, and written confirmations are highly important in this country’s negotiations
500
Hungary
Inflation driven by food and energy prices, combined with political tensions with the EU, define current economic pressure in this country.
500
Russia
With roughly 144 million inhabitants, this country has the largest population in the region analyzed.
500
Hungary and Slovakia
You are evaluating expansion into two countries highly exposed to inflation and rising living costs, especially housing in their capital cities.






Eastern Europe

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