Article Case Study History Brand
100
Racism and inhuman work conditions
What were the former employee’s allegations towards the company?
300
Community
“The company described its strategy as “born from content, fueled by _______,”
300
2014
What year did glossier launch their first product?
400
- Makeup/ Beauty Bag
- Sweatshirt
- Hoodie
- Water Bottle
- Duffel Bag
What are the 5 merch options that are available for purchase on their website right now?
100
Nowhere!
Where is Glossier expanding globally?
300
60%
What percentage of women say that the #1 reason they are persuaded to buy a new beauty product is because of a peer’s recommendation
300
Emily Weiss
Who is the founder of into the gloss and COE of Glossier
400
Skywash
What recent product release didn’t do so well?






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