| Marketing Concept | Functions of Marketing | Functions of Marketing Part 2 | Functions and Marketing Concept | Functions and Marketing Concepts Part 2 |
|---|---|---|---|---|
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Marketing, Finance, Management, and Production
What are the 4 departments that help make a successful concept?
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The customers
What is usually the main focus of a company?
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Sales Promotion and Publicity.
Which of these is a type of non personal promotion? Sales Promotion, Publicity, Product Management, and Marketing Planning.
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Analysis that includes a company's strength,weaknesses, opportunities and threats.
What is S.W.O.T analysis?
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Product Service Management
Which function develops products?
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When a business focuses on the customer
What is the Marketing Concept?
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Learn about customers' needs and wants
What is the function of marketing?
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Product and Service Management
Which function reexamines previous products to see how they can improve it?
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When market planning, a business should conduct a S.W.O.T analysis and analyze other factors to ensure that customers get the right products.
When should a business conduct a S.W.O.T analysis?
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Channel Management
Which functions calculate expenses for the company?
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Add more utility to products, Another excellent way would be to provide customer service. Another way would be to provide customer service.
What two ways can a business satisfy its customers?
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Channel Management
Which is the function is responsible for getting products from producers to customers?
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Product and Service Management
Which function specializes in developing products?
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The marketing information management function is one of the main ways that a business learns what customers want.
What is one of the main ways that a business learns what customers want?
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Promotion and selling function
Which function has the highest interaction with customers?
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The best way to make a profit is by satisfying customers.
What is the most efficient way in making profit?
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Marketing Information Management
What does MIM stand for?
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Question the customer to learn what they want
What do sales associates do to match their customer to the appropriate product?
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The promotion and selling functions contribute to the marketing concept by developing presentations.
What functions contribute to the marketing concept?.
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Surveys, reviews, and feedback
How does the informational management collect their data?
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Every employee who interacts with customers outside the business influences the customer's opinion of the company and product.
What is the way employees have an effect on customers?
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The Marketing Planning is responsible for the identification if the target market, determination of strategies, conduction of market analysis, and developing the marketing plan.
How does the Marketing Planning work?
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Changing the price of a product released to accommodate the circumstances.
What else does the pricing function do other than settle on prices for products?
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Strong communication between the selling function and the product/service function, as well as the promotion function, is critical to satisfying customers?
What is critical to satisfying customers?
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Promotion and Selling function and Information management
Which two functions collect data for other departments?
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