| THIS | IS | OUR | HERSHEY | GAME |
|---|---|---|---|---|
|
December 1st
What is the release date for Hershey's Gold
|
2.7%
What % growth are we up in independent accounts?
|
Winter Olympics!
What event are we tying in strongly with Hershey Gold?
|
Gold
What is our biggest launch in 2018?
|
RRP
What is PRIORITY 1 THIS CYCLE
|
|
1939
What year was Hershey's Dark introduced?
|
Level 2
What is level of RRP is our biggest opportunity moving forward?
|
Peanuts, Pretzel, Caramelized Creme
What are two ingredients in the new Hershey Gold?
|
Snickers Bites, M&M crispy, Butterfinger Cups
Name one of the identified competitor items we could target.
|
Distribution
What is PRIORITY 2 THIS CYCLE
|
|
Kit Kat
What is the fastest growing Top 10 confection brand?
|
How many contracts are currently enrolled for our team in MTP Mobile?
|
66%
New items register ___% more sales in the first 7 months?
|
Black
What color is the new Kit Kat Dark Packaging?
|
Matchstick Surveys
What is PRIORITY 3 THIS CYCLE?
|
|
712m
What is C-Stores gross sales for the year?
|
71%
What % of sales is made up by our CORE items?
|
75%
What is our goal distribution for a new item in the first 12 weeks?
|
4
How many patties come in the new York?
|
Reese at counter, clear out back room, seasonal on floor, merchandising
Name two secondary priorities.
|
|
Snavely
What is Milton Hershey's middle name?
|
CLC Caramel Standard
What item led Hershey's distribution growth in the lastest quad? (Item and Size)
|
M&M Caramel King
What item led dollar growth in the latest quad?
|
50%
Roughly what percentage does York make up of the Chocolate+Mint segment of the confection category?
|
What is our team Goal for total RRP contracts?
500
|
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